We make sure your data is stored safely and securely
Professional and Thorough
We ensure all databases are kept up to date and are maintained to a high standard.
All data and information is handled with extreme discretion and under robust GDPR-compliant processes.
At Dimensions we believe that every marketing campaign is only as good as the data used for it. Our experienced data analysts manage data to your requirements, removing records, updating references and tracking opt-outs to optimise the accuracy of your future mailings.
All our data management solutions are carried out in our secure UK facility and performed under outmost discretion so you can be assured that your confidential documents are safe.
Whether you have accumulated great amounts of data over the years that you would like cleansed and finetuned, or you’re just starting out and require a fresh database, Dimensions’ data management services are guaranteed to make your campaigns targeted and profitable.
Marketing List Supply
Marketing Lists are key to a speculative marketing campaign.
If you’re starting from scratch, our skilled analysts are able to provide valuable support and advice. We can source fresh data for your campaigns, tailoring it to your targets and brand requirements.
We have a significant GDPR-compliant database in-house, but if you require external resources you can benefit from our commercial volume-purchasing discounts. Whatever the nature of your data needs, our account managers will guarantee you receive a quality marketing list that will work hard to make your marketing campaign successful.
Our experienced data analysts can cleanse and update your data prior to use in your marketing activities. Data Cleansing is a significant component of your effective data strategy. It is not unheard of companies to not clean their data file for months together.
As a result any marketing campaign conducted with old data files can give unreliable response rates and incorrect ROI. It is quite normal for 10% of data to become unuseable within one year, resulting to 10% of your marketing campaign investment being deemed redundant.
Lets take an example:
Total Database size
Mail 3 times a year
Annual mailing cost (£)
You will incur costs to cleanse your existing data but these are going to be an insignificant fraction of the savings you will have achieved. Therefore, strictly looking at the numbers, cleansing your data is the financially-sensible thing to do before a campaign.
Keeping your data cleansed and up-to-date, however, also has indirect benefits, such as increasing customer loyalty. Picture a deceased household member whose family keeps receiving mail addressed to them, or someone whose marital status or address has changed. Avoid depicting your brand as unprofessional in consumers’ eyes by keeping your database clean and up to date. With Dimensions database management, you can rest assure that your database is ran against multiple system files to ensure the right communication goes to right person at the right place.
Using the most advanced data capture software, our highly specialised team can scan your documents and extract data from any type of paperwork – including but not limited to forms, letter, surveys and claims. Our software also has the ability to process data capturing at a high speed under tailored indexing and accuracy rules.
Once your data has been captured, we meticulously check and validate it against existing databases to ensure our high accuracy and quality standard have been met.